Tag Archives | Heineken

Goes Together Like Beer and Politics

Beer Politics Chart

Turns out, if you drink Miller High Life, you really are just an average American.

According to a chart put together by Tracey Robinson of the National Journal, which compares beer preferences to political party preferences and voter turnout, Democrats prefer Corona, though they don’t turn out at the polls. Republicans on the other hand prefer Samuel Adams, and are more likely to turn out when it comes time to vote.

Shiner Bock and Lone Star, both out of Texas, skew unsurprisingly Republican, while Heineken, Miller Genuine Draft and Budweiser drinkers skew Democrat.

If you’d take a microbrew over any of the mass market beers, you’re more likely to be a Democrat, though you are also more likely than most to turn out at the polls. The highest voting turnout honors goes to Sierra Nevada.

While you shouldn’t take this type of data as fact on face value alone, it is interesting to see what the trends look like when you take a step back and look at the big picture.

[What Your Beer Says About Your Politics]

Convert a Big Beer Draft System Into A Home Brew Mini Keg

Coors Light Home Draft

One good thing about the Heineken BeerTender, the Miller Home Draft and the Anheuser-Busch Draftmark Tap System is that with a little elbow grease, home brewers can turn them into mini travel kegs.

By removing the label, filling with beer and then recharging the CO2, you can have a gallon of your favorite brew at your disposal, ready for picnics, BBQs, parties and more.

The Danville Beer Club put together a great step-by-step instruction guide to help you through the process of converting a Miller Home Brew, and it’s surprisingly easy once you’re familiar with the pieces and parts that make up the system.

[Danville Beer Club – Reuse a Miller Home Draft System]

Draftmark Tap System Keeps Your Bud Cold

Draftmark Tap System

Following in the footsteps of the Heineken BeerTender and the Miller Home Draft, Anheuser-Busch recently announced the Draftmark Tap System, a new device that allows you to keep a gallon of Budweiser, Shock Top or Bass Pale Ale in your refrigerator, cold and ready to pour.

Sure, noting beats having your own kegerator at home that’s filled with your own home brew, but at least the big guys are doing something to bridge the gap between the average beer drinker and the future craft beer connoisseur.

[Draftmark Tap System]

Heineken Uses Facebook For Next Bottle Design

Heineken Bottle Contest

To help celebrate their 140th anniversary, Heineken wants to know what the bottle of the future will look like, and is asking their Facebook fans to create a design “that symbolizes how people around the world will connect in the next 140 years”.

Since each design will cover half the bottle, entrants must connect with another designer in the gallery to submit their entry as a pair.

The winning design will be printed on an exclusive 140th anniversary Limited Edition pack, on sale in December of 2012.

Head on over to Heineken’s Facebook Page for more details.