Tag Archives | Packaging

8-Bit Pale Ale Channels Retro Video Games

8-Bit Pale Ale

8-Bit Pale Ale from Tallgrass Brewing Company is a retro throwback to classic video games, and like those games, is “spectacularly simple at first glance yet remarkably fun and complex when you get into it”.

Our Hop Rocket infuses the character of Austrailian grown Galaxy Hops into an American Pale Ale, giving a unique tropical, almost melon aroma in a classic American style.

The packaging is deliciously retro, but it’s the commercial they recently debuted that really shows how tapped-in to the retro video game culture they really are:

Classic!

[Tallgrass Brewing Company – 8-Bit Pale Ale]

Bottle and Can Recycling Videos

Recycled Bottles

Ever wondered what happens to your beer bottles and cans after they get recycled? (You do recycle, don’t you?)

A group out of the UK called Recycle Now put together these awesome animated videos to show the process our beer packaging goes through to get recycled, and it’s a fascinating look into a world that most of us probably never think about.

Bottles:

Cans:

[Via: Brookstone Beer Bulletin]

Beer Bottle T-Shirts Rock

Beer Bottle TShirts Unbroken

Beer t-shirts are a dime a dozen, so to stand out, you really need to think different. As a concept for design school, Ann Leushina of Moscow created the Rock Arsenal t-shirt set, which come packaged in beer bottles that must be smashed to get to their t-shirt innards. The shirts themselves are also divided into three musically inspired styles: soft, classic and dark.

Beer Bottle TShirt

[Via: The Dieline]